Theme of the day is content strategy. Which is likely to produce a 'duh' sound from those in digital circles, but seriously, this is a really big deal today.

Comments

[Brad @hostpapa]

Content is very important when setting up a website. It is useless driving visitors to your website if they have nothing interesting to see and read, and would very likely close the page or move to another page. Having good quality content must come prior to marketing the website. The administrator must ensure that the design is such that it encourages new visitors to remain on the website as long as possible by engaging them in interesting browsing on the website's pages. Hence, having a good strategy for proper content on websites is very important on all websites in all sectors.